Kimberley plans and runs digital marketing campaigns for IfM Engage. Kimberley’s key responsibilities include e-mail marketing, webinars, online content and case studies and managing our presence at trade shows and conferences.

Kimberley also works with the wider Marketing and Communications Team to promote the work carried out by the Institute for Manufacturing (IfM).

EXPERTISE

In her role as Senior Marketing Officer, Kimberley helps to maintain the IfM and IfM Engage brands, their presence online, and other external engagement activities. Her expertise includes digital marketing, organisation, communication, team work, brand development, advertising and customer experience.

HIGHLIGHTS

Before joining IfM Engage, Kimberley worked in student recruitment marketing in the further and higher education sectors. She also worked in business development for a management consultancy.

Kimberley holds a bachelor’s degree in business management and has been working at IfM Engage since May 2018.