Using SWOT with Roadmapping for Enhanced Analysis and Planning

In this webinar, we explain how we have been combining the SWOT framework with roadmapping to empower more effective strategic planning.

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IfM roadmapping experts Dr Rob Phaal, Dr Imoh Ilevbare and Dr Yuta Hirose will introduce the approach, talk through practical applications and host a Q&A with.

Why you should attend:

  • Gain fresh insights and expand your strategic planning initiatives with this extended SWOT framework.
  • Learn how to effectively evaluate and prioritise ideas stemming from your SWOT analysis so you can focus on those that will deliver the most value.
  • Understand how we have been integrating the findings from SWOT analysis into a comprehensive roadmap.