Robert Driver
Marketing Manager
IfM Engage
Robert Driver
Marketing Manager
IfM Engage
Rob is responsible for developing and implementing the marketing strategy for IfM Engage. Rob works with stakeholders across the company, the Institute for Manufacturing (IfM) and wider community to connect organisations with relevant IfM research, tools and approaches.
EXPERTISE
In his role as Marketing Manager, his key priorities are develop marketing and communication systems and capabilities, generate new opportunities for the company, and enhance the reputation of IfM and IfM Engage.
HIGHLIGHTS
Prior to this role, Rob worked for Cambridge University Press, and has over ten years’ experience in marketing roles, working across a range of sectors including education, not-for-profit and government.
Rob holds a BSc. (Hons) in Management Sciences from Loughborough University.